Skip to content

Google Ads Agency Melbourne

SEOMAX is a Melbourne based agency running Google Ads management and ecommerce SEO for Australian online stores since 2018. You deal directly with the person running your account, not a sales rep.

Google Partner · Shopify Partner since 2018 · Omnisend Partner · Melbourne Based · Operating in Australia since 2018

Real accounts, real numbers

30 to 12
Average Google ranking position after twelve months of ecommerce SEO in 2025
1M to 2M
Organic sessions per year on the same 5,000 product catalogue
$100k
Largest single client monthly Google Ads budget under management

 

Two things we can show you. Everything else on this page is what we do, not what we claim.

Ecommerce SEO on a 5,000 product catalogue

Twelve months of ecommerce SEO during 2025 for an Australian ecommerce brand with a 5,000 product catalogue. Average Google ranking position improved from 30 to 12, and organic traffic grew from 1 million to 2 million sessions per year across 5,000 optimised product pages. That is a doubling of organic sessions in a single year, driven by technical fixes and product and category page work rather than a content dump.

Ad accounts at real scale

We manage individual client accounts running up to $100,000 per month on Google Ads and up to $50,000 per month on Meta Ads. Budgets at that level are unforgiving. Structure, feed quality and conversion tracking have to be right before spend goes up, not after.

Our services

What we do

Google Ads management

Search, Shopping, Performance Max and remarketing for Australian ecommerce stores. We rebuild account structure, clean up the product feed, fix conversion tracking so the numbers in Google match the numbers in Shopify, then scale what is actually profitable. Reporting shows spend, revenue and return, including the campaigns that are not working.

SEO for ecommerce

Technical SEO, category and product page optimisation, internal linking, schema and content built around what Australian buyers actually search for. Large catalogues are where most ecommerce SEO goes wrong, and where most of the opportunity sits. We work the whole catalogue, not just the homepage and a blog.

Shopify SEO and ecommerce growth

Nine years of Shopify specialisation across Shopify and Shopify Plus. Theme speed, collection structure, faceted navigation, duplicate URL control, product schema and conversion rate work. We fix the store so paid and organic traffic converts instead of buying more traffic to cover the gap.

Email and SMS with Omnisend

Welcome, abandoned cart, browse abandonment, post purchase and win back flows built in Omnisend, plus campaign calendars and segmentation. This is the cheapest revenue in an ecommerce business and the part most stores leave switched off.

Why brands move to SEOMAX

You talk to the person doing the work

The team is four people including the founder. The person running your Google Ads or SEO is the person you email and the person on the call. There are no account managers relaying messages, and nothing is outsourced.

19 years in digital marketing, 9 of them in Shopify

Onur has 19 years in digital marketing, 9 of them specialising in Shopify, and has run SEOMAX since 2018. That means fewer experiments on your budget and faster diagnosis of what is actually holding the store back.

No marked up ad spend and no hidden reporting

Your ad spend goes to Google and Meta at cost. You keep ownership of your ad accounts, your analytics and your data. Reports show the bad months as clearly as the good ones.

Your first 90 days

Month 1: Audit and foundations

Full audit of the ad accounts, the store and the organic profile. We fix conversion tracking first, because every decision after this depends on it. Keyword and competitor research, technical SEO fixes, and a written plan with priorities and expected timelines. Quick wins in the ad account go live this month.

Month 2: Rebuild and launch

Campaign structure rebuilt and relaunched, product feed cleaned and optimised, category and product pages reworked in priority order, core email flows built or repaired. Weekly optimisation begins.

Month 3: Scale what works

Spend moves toward the campaigns, products and keywords that are returning. Losers get cut. Content and link work continues on the pages with commercial intent. You get a review of the first 90 days with the numbers, what changed, and the plan for the next quarter.

Common questions

How much does Google Ads management cost in Australia?

Most accounts are a fixed monthly management fee, quoted after the free audit, so the fee does not go up simply because your ad spend goes up. On larger accounts, above roughly $50,000 per month in ad spend, pricing is a fixed base fee plus a small percentage of spend, between 3 and 6 percent. Either way the pricing is agreed in writing before any work starts, with no hidden costs and no marked up media.

What is the minimum ad budget I need?

There is a point below which paid search cannot gather enough data to optimise properly, and below that point your money usually does more work in SEO or email. We will tell you at the audit if paid search is not the right first channel for your budget, rather than take the account and hope.

How long does SEO take to work for an ecommerce site?

Expect early technical and indexing improvements in the first couple of months, meaningful ranking movement between months three and six, and compounding growth after that. On one Australian ecommerce catalogue of 5,000 products, twelve months of work during 2025 took average Google ranking position from 30 to 12 and organic traffic from 1 million to 2 million sessions per year. Timelines depend on catalogue size, site health and competition.

Do you lock me into a long contract?

No lock in contracts. We work month to month. We are also selective about who we take on and do not work with every business that enquires, because we are looking for stores we can build a long term partnership with. If we are not the right fit we will say so at the audit. If you decide to leave, you keep everything: ad accounts, analytics, email flows and every asset we built.

Who actually works on my account?

The person running your account is one of four people in the business, including the founder. There are no junior account managers and no outsourcing to overseas contractors. You have direct contact with whoever is in your account.

What reporting do I get?

A monthly report covering spend, revenue, return on ad spend, cost per acquisition, organic traffic, rankings and email revenue, plus what we changed and what we are doing next month. You also keep full admin access to Google Ads, Google Analytics, Search Console and Omnisend, so you can check any number yourself at any time.

Should I run Google Ads or SEO first?

If you need revenue this quarter, start with Google Ads, because it buys demand immediately. If you are already profitable on paid and want to reduce dependence on ad spend, start with SEO. Most Australian ecommerce brands end up running both, with paid data informing which keywords and products are worth the organic investment.

Do you work with Shopify Plus stores?

Yes. SEOMAX has been a Shopify Partner since 2018, with 9 years specialising in Shopify, and works with both standard Shopify and Shopify Plus stores. Plus stores usually bring larger catalogues, checkout extensibility, multi store setups and higher traffic volumes, which changes how we approach technical SEO, feed management and tracking.

Do you work with stores outside Melbourne?

Yes. SEOMAX is based in Melbourne and works with ecommerce brands in Sydney, Brisbane, Perth and Adelaide, and anywhere else in Australia. Everything is run remotely, and the free strategy call is a 30 minute video call.

Get a free audit of your Google Ads and SEO

We will look at your ad account, your store and your organic performance, then tell you what is costing you money and what we would fix first. It takes 15 minutes, it is free, and there is no obligation to work with us afterwards.

We do not take on every business that enquires. If we are not the right fit for your store, we will tell you at the audit.

Or email hello@seomax.com.au